Top 5 Personalization Apps on Android in Bulgaria: Q2 2022 Performance

During the second quarter of 2022, the top five personalization apps on the Android platform in Bulgaria exhibited varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at their metrics:

Zedge™ Wallpapers & Ringtones The app maintained a steady weekly revenue, peaking at around $85 in the week of June 6. Weekly downloads showed fluctuations, with a peak of 4.4K in early April and a low of 3.1K in mid-June. Active users remained relatively stable, starting at 48.3K in late March and ending at approximately 43K by the end of June.

Real Followers & Likes via Tag This app saw a varied weekly revenue, reaching a high of $52 in the week of June 20. Downloads increased steadily, starting from 70 in late March and reaching up to 149 in mid-April. Active users showed a declining trend, beginning at 225 and ending at 241 by the end of the quarter.

PKandy- Wallpapers & Ringtones Revenue for this app showed significant fluctuations, peaking at $101 in mid-June. Downloads were somewhat inconsistent, with highs around 440 in early May and lows around 221 in late May. Active users exhibited growth, starting at 271 in late March and reaching 439 by the end of June.

Facer Watch Faces The app's revenue was relatively stable, hovering around $9 to $26 throughout the quarter. Downloads remained consistent, averaging around 250 weekly. Active users showed a minor decline from 315 in late March to 336 by the end of June.

Nova Launcher Prime This app had modest revenue, peaking at $8 in multiple weeks. Downloads were minimal, with occasional peaks like 5 in late March. The data for active users was not available.

These insights are powered by Sensor Tower. For more detailed analytics and trends, visit Sensor Tower’s website.